SWSF strengthens Sharjah’s unrivalled dedication to women in sport

SHARJAH, 17th January, 2017 (WAM) — The Sharjah Women Sports Foundation, SWSF, is being held up as a shining example of the new strategy to promote women’s sports in the UAE in general and in Sharjah in particular.

The foundation is also aiming to highlight the role of the nation’s sportswomen in the regional and global arenas, empowering them and enabling them to take part in international championships and events.

In line with the directives of H.H. Sheikha Jawaher bint Mohammed Al Qasimi, Chairperson of the Supreme Council for Family Affairs, SCFA, Chairperson of SWSF and wife of H.H. the Ruler of Sharjah, the new strategy will focus on raising awareness of women’s sport among the community. It will develop and promote interest and ambition as well as enhance administrative, logistical and event management skills according to the best international practices.

The SWSF unveiled its emblem, which includes three Arabic letters; the letter ‘Sh’ stands for ‘Sharjah’ is coloured red to symbolise willpower, strength and determination; the letter ‘M’ stands for ‘Woman’ and is coloured blue to symbolise health, loyalty and liveliness, while the yellow-coloured letter ‘R’ stands for ‘Sport’, symbolising ambition, hope, joy and positivity.

Nada Askar Al Naqbi, Director-General of the SWSF, said that the announcement of the implementation of the new strategy was in line with the vision of H.H. Dr. Sheikh Sultan bin Mohammed Al Qasimi, Supreme Council Member and Ruler of Sharjah, and with the directives of H.H. Sheikh Jawaher bint Mohammed Al Qasimi, to elevate women’s sports, empower women to compete in regional and international sports events, and achieve glory in sports for themselves, their families, society and country.

“The SWSF seeks to serve the sport sector in all aspects, and reinforces both the ongoing progress and continuing success of women’s sports that has resulted from the support of the wise leadership. Sharjah has become one of the favourite women’s sports destinations in the region and plays host to a growing number of the most prestigious competitions, given the resounding success of the Arab Women Sport Tournament, AWST, which has been hosted in Sharjah for three consecutive years,” she said.